Global apparel retailer Giordano has unveiled its “Giordano x Kung Fu Panda” collaboration series to celebrate the New Year.
This marks Giordano’s inaugural partnership with DreamWorks Animation’s beloved Kung Fu Panda franchise, harnessing the positive attributes associated with martial arts to present a vibrant and exclusive apparel collection for men, women, and children. The collection embodies the essence of Kung Fu Panda’s martial arts poses, communicating vital messages about respect, harmony, fairness, and self-reliance.
The collaboration also includes engaging in in-store activities and unique Kung Fu Panda-themed content on social media platforms.
Through initiatives like this, Giordano continues to enhance its global brand presence, advancing its growth strategy while celebrating cultural moments that resonate with its diverse audience.
Combining contemporary designs, high-quality materials, and comfortable silhouettes, the collection features bold prints that reflect the festive spirit.
Limited-edition items are available both in stores and online across key markets, including China, Hong Kong, Taiwan, Singapore, Malaysia, Thailand, Indonesia, Vietnam, the UAE, and Ƶ.
The collection offers a variety of hoodies, T-shirts, and jackets, along with coordinated family sets that are perfect for holiday celebrations.
“As the New Year symbolizes fresh beginnings and opportunities for growth, we are delighted to collaborate with Kung Fu Panda to bring Giordano’s vision of a ‘World Without Strangers’ to life. This partnership enables us to connect with our customers in a meaningful yet enjoyable manner, while also presenting an exciting collection suitable for families,” said Ahmedullah, managing director of Giordano Ƶ. “At Giordano, our objective is to seamlessly integrate creativity, quality, and inclusivity to craft memorable experiences for our shoppers.”
Colin Currie, CEO of Giordano International, added: “By enhancing our global retail operations, creating engaging store narratives, and improving product assortment availability, we have successfully achieved positive sales growth and expanded our customer base. This encouraging performance has established a solid foundation for our five-year strategic plan ‘Beyond Boundaries.’”
This collaboration marks a pivotal milestone in Giordano’s endeavor to blend style with purposeful storytelling, providing customers with an opportunity to embrace the New Year with flair.