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Could AI one day perform all of Hajj social services?

Analysis The amount of tech integrated into Hajj has been growing year on year. (SPA)
The amount of tech integrated into Hajj has been growing year on year. (SPA)
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Updated 19 June 2024

Could AI one day perform all of Hajj social services?

The amount of tech integrated into Hajj has been growing year on year. (SPA)
  • This year’s Hajj will likely exceed two million pilgrims, more than last year’s 1.8 million
  • Many AI-driven technologies have been introduced to streamline the Hajj process

RIYADH: Like every Dul Hijjah, the last month of the Islamic calendar, millions of Muslims from all over the world have gathered in Ƶ to take part in the ritual of Hajj, one of the world’s largest annual congregations.

Though this massive influx of pilgrims poses a challenge to the limits of the infrastructure and social services of the holy cities of Makkah and Madinah, the Kingdom was well prepared to handle this year’s Hajj.




Social workers whose job it is to make the Hajj experience better for visitors, are a staple of the pilgrimage. (SPA)

As Ƶ’s technological capabilities steadily expand, the country’s authorities have taken to using robotic social workers to make this spiritual experience of a lifetime unforgettable.

An estimated 1,845,045 pilgrims, 90 percent of whom came from outside the country, participated in Hajj last year, according to the Saudi General Authority for Statistics.

FASTFACT

Ƶ has extensive experience with the use of tech during Hajj, particularly during the challenging post-COVID-19 seasons.

Social workers whose job it is to help make the Hajj experience better for visitors have long been a staple of the pilgrimage at every relevant location in Makkah and Madinah.




The amount of tech integrated into Hajj has been growing year on year. (SPA)

They play a vital role in supporting and assisting a pilgrim’s needs. However, the sheer scale of the event has some wondering whether artificial intelligence could complement, and even replace, certain social work functions.

Ƶ has extensive experience with the use of technology during Hajj, particularly during the challenging post-COVID-19 seasons. Last year, the Kingdom’s Tourism Authority launched the Nusuk platform to streamline planning and booking for the entire Hajj experience.




The amount of tech integrated into Hajj has been growing year on year. (SPA)

Smart robots have been used for several years, working in the fields of disinfection and sterilization and the distribution of Zamzam water.

Last year’s Hajj also saw the use of AI-enabled robots which communicated with pilgrims in 11 languages to guide them through the performance of religious rituals and offer assistance. A number of advanced technologies have already been introduced this Hajj season.




The amount of tech integrated into Hajj has been growing year on year. (SPA)

On June 12, several officials from the Saudi Ministry of Transport and Logistic Services and the General Authority of Civil Aviation witnessed the launch of a self-driving — or, rather, self-flying — aerial taxi service in Makkah.

The Saudi Authority for Data and Artificial Intelligence has also deployed AI technology to improve the entry process for pilgrims, equipping more than a dozen entry points in the country.




Pilgrims arriving to take part in the ritual of Hajj,one of the world’s largest annual congregations. (File/@haramainrailway)

Drones have been monitoring the flow of pilgrims in Makkah around the clock to ensure a smooth experience, and field monitors wearing augmented reality glasses are overseeing transportation and traffic patterns.

For the elderly and those with disabilities, the new technologies are a welcome improvement. Smart golf carts and electric scooters for those with mobility issues can be reserved by pilgrims; their use has improved the flow of traffic in the holy cities.




Last year, Ƶ welcomed more than 1.8 million pilgrims — some 90 percent of them from overseas. (@HajMinistry)

Saudi technology to benefit pilgrims has expanded even outside of the typical social services. For instance, this season an elderly Chinese pilgrim received a lifesaving, highly advanced wireless pacemaker at the King Abdullah Medical City in Makkah after experiencing arrhythmia.

AI-powered systems can optimize the scheduling and flow of pilgrims, manage crowd control, and ensure efficient distribution of resources.

With the amount of technology integrated into Hajj growing year after year, some may wonder what is in store for the use of AI during the pilgrimage. As in previous years, the Kingdom has continued to ensure that social services are readily available to all pilgrims.




The amount of tech integrated into Hajj has been growing year on year. (SPA)

Ƶ’s Ministry of Human Resources and Social Development announced this year the launch of Ajeer Al-Hajj, a service that enables businesses to hire seasonal workers specifically for the Hajj period.

The service allows facilities working during the Hajj season to cover the number of workers needed and contributes to serving pilgrims.




The amount of tech integrated into Hajj has been growing year on year. (SPA)

Social workers are entrusted with a variety of duties including helping pilgrims navigate their religious journey, assisting in emergency help with medical staff such as giving medical and psychological support to people at sites, reuniting separated or lost family members, and guiding pilgrims through crowded places.

These tasks require organization skills, language proficiency, cultural sensitivity, and quick responses to orders — all of which AI has the potential to excel at.




One of the services the Kingdom has been providing for decades for its visitors during this religious holiday is social service. At every location, there are social workers to ensure that pilgrims receive safe and best quality experience during Hajj. (AN photo by Huda Bashatah)

Abeer Alomrani, a Saudi AI consultant, says that while it has the potential to significantly support and enhance the efficiency of operations during Hajj, AI cannot replace human creativity, complex moral judgment and deep cultural sensitivity.

“AI can excel in tasks that require data management and logistical planning. For instance, AI-powered systems can optimize the scheduling and flow of pilgrims, manage crowd control, and ensure efficient distribution of resources,” she said.




The amount of tech integrated into Hajj has been growing year on year. (SPA)

“These systems can analyze real-time data to adjust plans dynamically, helping to prevent bottlenecks and manage emergency situations efficiently.”

AI and virtual assistants have already been used to help pilgrims with accessing information and assist in locating missing people. Computer vision and natural language processing algorithms could also help with communication to serve pilgrims who may not speak the local language.

“AI-powered translation tools and natural language processing systems are highly adept at breaking down language barriers. These tools can provide real-time translation services to assist pilgrims from diverse linguistic backgrounds, ensuring that communication is clear and effective,” Alomrani said.

However, there have been concerns regarding AI and whether it can compare with humans in terms of creating genuine experiences for pilgrims. After all, computers cannot offer the empathy or emotional support that human social workers can provide.

Dr. Amal Salamah, a family medicine consultant, explained to Arab News the necessity of human interactions to solve health problems between patients and doctors.

“Some medical rules cannot be replaced, especially the ones that have direct contact with patients,” she said. “Empathy can’t be provided by robots. In our career, one plus one does not necessarily equal two. You might need to provide more. We always need to work by equity.”

Others believe that a hybrid approach, where AI can perform routine tasks and process large amounts of data while social workers focus on complex duties that require emotional intelligence, could be a promising way forward for the future of Hajj.

Alomrani strongly supports the use of a hybrid model and describes it as “the best approach.”

Through a hybrid method, social workers would feel comfortable and would have the time to “focus on the personal, empathetic interactions and decision-making that require a human touch,” she said.

“This synergy could ensure that the spiritual and logistical elements of Hajj are both honored and efficiently managed.”

As technology advances, AI will undoubtedly play a larger role in social services during Hajj season in the future.

Special care is needed to ensure that the new technologies being introduced operate with suitable cultural and religious context for the religious ritual.

While AI may never be able to replace human workers, it can contribute to Ƶ’s ultimate goal of improving the quality of services and offering exceptional experiences to the millions of Hajj pilgrims every year.


Umm Al-Qura University clinches top award

Umm Al-Qura University clinches top award
Updated 12 sec ago

Umm Al-Qura University clinches top award

Umm Al-Qura University clinches top award
  • The recognition aligns with the university’s Strategic Plan 2027 objectives
  • The project aims to revolutionize education for faculty, students and administrative staff

MAKKAH: Umm Al-Qura University won the Best Educational Experience prize at the 2025 Saudi Customer Experience Awards.
Presented through a collaboration between the CX Forum, the Saudi CX Association and Awards International, the award recognizes the university’s excellence in enhancing the student experience and fostering an exceptional learning environment that adheres to global quality benchmarks.
The recognition aligns with the university’s Strategic Plan 2027 objectives, particularly in advancing teaching and learning initiatives. Central to the success is the Comprehensive Experience Project inaugurated by Prince Saud bin Mishaal bin Abdulaziz, deputy governor of Makkah Region. The project aims to revolutionize education for faculty, students and administrative staff.
The Saudi Customer Experience Awards stand as a premier platform for recognizing excellence in customer-centric innovations across the Kingdom’s various sectors.


Saudi jets fly solo at Bahrain airshow

Saudi jets fly solo at Bahrain airshow
Updated 11 min 8 sec ago

Saudi jets fly solo at Bahrain airshow

Saudi jets fly solo at Bahrain airshow
  • Two Typhoon jets performed solo aerial maneuvers
  • An F-15SA aircraft in 24th Saudi National Day colors delivered a ground display

MANAMA: Aerial displays by the Royal Saudi Air Force and the Saudi Falcons Aerobatic Team thrilled audiences on Friday at the Bahrain International Airshow.
Two Typhoon jets performed solo aerial maneuvers, while an F-15SA aircraft in 24th Saudi National Day colors delivered a ground display.
The airshow at the Sakhir Air Base highlights the latest military technologies and the capabilities of the participating forces, while promoting cooperation between the Royal Saudi Air Force and the Royal Bahraini Air Force.
More than 125 types of aircraft were featured in the two-day show, which ended on Friday. Audiences were able to see the latest innovations and technologies in the aviation sector.


French, Saudi officials meet in Paris to advance AlUla development initiative

French, Saudi officials meet in Paris to advance AlUla development initiative
Updated 34 min 41 sec ago

French, Saudi officials meet in Paris to advance AlUla development initiative

French, Saudi officials meet in Paris to advance AlUla development initiative
  • Focus of discussions was on assessing state of Franco-Saudi partnership and defining future direction for AlUla’s development

PARIS: French and Saudi officials gathered in Paris on Friday at the French foreign ministry for discussions about advancing the AlUla development initiative.

The AlUla Committee, a joint initiative established under an intergovernmental agreement signed in April 2018, is the coordinating body for a range of ambitious projects being carried out by the Kingdom and France.

The projects focus on cultural preservation, tourism enhancement, economic growth, and environmental sustainability in Ƶ’s AlUla region. The committee’s mandate includes overseeing the implementation and monitoring of the comprehensive 2018 accord, aimed at fostering broad-based progress in the area.

The French delegation at the meeting included senior figures from the ministries of European affairs and foreign relations, economy, and culture.

On the Saudi side, high-ranking officials from the culture, foreign, and investment ministries participated, along with representatives such as the president of the French Agency for AlUla Development (AFALULA) and the chairperson of the Royal Commission for AlUla (RCU).

French ministers Jean-Noel Barrot and Rachida Dati met with Prince Badr bin Abdullah bin Farhan, Ƶ’s culture minister, Foreign Minister Prince Faisal bin Farhan and Khaled Al-Faleh, investment minister.

Jean-Yves Le Drian, executive president of AFALULA, and Abeer Al-Akel, acting CEO of the RCU, also took part in the meeting.

The focus of the discussions was on assessing the state of the Franco-Saudi partnership and defining the future direction for AlUla’s development.

Participants reviewed collaborative projects that draw on French expertise, particularly in archaeological research — highlighted by the involvement of 120 French archaeologists and researchers in the region. Other focal points included cultural initiatives such as the Villa Hegra project, as well as advances in hospitality, transport and infrastructure.

Additionally, the meeting addressed the French Heritage Endowment Fund, which was established as part of the 2018 agreement, and reinforced its continued commitment to supporting heritage conservation and cultural initiatives tied to AlUla’s unique historical significance.


Pediatric neurology conference to draw top health experts to Riyadh

Pediatric neurology conference to draw top health experts to Riyadh
Updated 15 November 2024

Pediatric neurology conference to draw top health experts to Riyadh

Pediatric neurology conference to draw top health experts to Riyadh
  • Saudi Pediatric Neurology Society conference and workshops will be held from Nov. 20-23

RIYADH: The 9th Saudi Pediatric Neurology Society conference and workshops will be held from Nov. 20-23 at the Crowne Plaza RDC in Riyadh.


The SPNS, established in 2012, is an official non-profit scientific association under the auspices of the Saudi Commission for Health Specialties.

This year’s conference promises insights into various topics, including neonatal neurology, spinal muscular atrophy, neuro inflammatory disorders, neuromuscular diseases, brain and spinal injuries and infections, epilepsy, brain and spinal tumors, cerebrovascular disease, autism, movement disorders, and metabolic and genetic disorders.

Top healthcare officials, dignitaries, industry leaders, analysts and other experts will participate.

Fahad Al-Bashiri, president of SPNS and a professor and consultant pediatric neurologist at the College of Medicine, King Saud University, will share pivotal insights on the opening day of the event with two presentations addressing some of the most pressing challenges in the field.

The first presentation will cover findings from a recent clinical trial examining the role of vitamin D in managing epilepsy. This research explores how vitamin D supplementation may influence seizure frequency and severity, potentially offering a new approach to epilepsy care.

The second presentation will focus on the newly developed Gulf Cooperation Council guidelines for managing Neurofibromatosis Type 1. This talk will discuss the standardized approach proposed for the region, aiming to optimize patient care and outcomes for individuals with NF1.

Dr. Ahmad Alanazi, chairman of the conference and an assistant professor, pediatric neurologist and epileptologist at the College of Medicine, KSU, said: “I am honoured to lead a forum where leading experts will address the latest challenges and breakthroughs in pediatric neurology.

“This year’s conference will spotlight transformative advancements, including the role of artificial intelligence and machine learning in diagnosing and managing epilepsy and neurorehabilitation, signaling a new era in precision care.”

He added: “The SPNS conference remains a premier platform for advancing pediatric neurology, fostering collaboration, and setting new standards of care for young patients in the Kingdom and beyond.”


Asir historic landmark among UN best tourism villages

Asir historic landmark among UN best tourism villages
Updated 15 November 2024

Asir historic landmark among UN best tourism villages

Asir historic landmark among UN best tourism villages

RIYADH: A landmark location in Ƶ’s Asir region has been selected by UN Tourism as one if its best tourism villages 2024.

Abo Noghta and historic Tabab was chosen for its rich heritage, including ancient castles and forts.

The location was named alongside 54 other rural villages worldwide under the theme of “Rural Communities Shaping the Future of Sustainable Travel.”

In a statement, UN Tourism said that the Abo Noghta community has displayed a commitment to eco-friendly renovation techniques by recycling old materials, setting a remarkable standard for sustainable restoration across Asir.

This innovative approach has created new opportunities for the community to flourish, it added.

Zurab Pololikashvili, UN Tourism secretary-general, said that tourism can help rural communities to protect and value their rich cultural heritage while driving sustainable development.

“By leveraging their unique assets, these communities can foster economic growth, promote local traditions, and enhance the quality of life for their residents. We celebrate the villages that have embraced tourism as a pathway to empowerment and community well-being,” he said.

With a legacy of thousands of years in agriculture, Abo Noghta cultivates a diverse range of crops, from wheat and corn to fruit and vegetables. The community also excels in cattle rearing, making it a center for traditional and sustainable farming practices.

To preserve seeds for future planting, Abo Noghta employs a centuries-old technique that involves creating rock structures of varying depths known as “Al-mdafin.” These natural, cool storage spaces protect the seeds, ensuring they remain fresh and ready for the next season.

The best tourism village initiative resulted in 260 applications from more than 60 UN Tourism member states.

The initiative is part of UN Tourism’s rural development program aimed at encouraging development in rural areas, as well as combating depopulation and encouraging sustainable practices.

Previously, the villages were evaluated under nine key areas: cultural and natural resources; promotion and conservation of cultural resources; economic sustainability; social sustainability; environmental sustainability; tourism development and value chain integration; governance and prioritization of tourism; infrastructure and connectivity; and health, safety, and security.