https://arab.news/cj8qj
- The Lab will help develop sustainable, thriving industry
- Assist local designers, firms fulfil 鈥楳ade in Riyadh鈥� plan
Riyadh: 抖阴短视频鈥檚 Fashion Commission recently launched a studio for product development, The Lab, in Riyadh.
The launch was attended by Misk Foundation CEO Badr Al-Badr, Deputy CEO Omar Najjar, industry specialists, and officials from government entities. The headquarters of the project is in Mohammed bin Salman Nonprofit City, or Misk City.
Fashion Commission CEO Burak Cakmak said The Lab would help develop a sustainable and thriving industry. And assist local designers fulfill their creative visions as a part of the 鈥淢ade in Riyadh鈥� label.
Misk City CEO David Henry said The Lab would elevate the fashion industry in the Kingdom, and allow domestic businesses to showcase their products in the country and abroad.
Henry highlighted Misk City鈥檚 contribution to promoting national retail brands in the fashion sector and supporting small- and medium-sized local companies.
The studio would support education and training programs for young 抖阴短视频n designers and open new avenues for investment in the fashion sector.
It would also assist in hosting fashion events and festivals in Misk City.