JEDDAH: To commemorate the 93rd Saudi National Day, coffee chain Starbucks has announced the winner of its second design competition, held in collaboration with the Saudi Ministry of Culture.
The contest, which was launched last year to mark the Year of Saudi Coffee, aims to portray the Kingdom’s heritage and culture through art and creativity and encourage the creative community to pay tribute to Ƶ’s history and its beloved coffee traditions.
This year’s winning design, created by Saudi artist Joud Yahya Al-Sultan, will grace Starbucks’ cups throughout the month. Her work was chosen by public vote from a shortlist of 10 designs, selected from a multitude of entries. The top three artists all received cash prizes.
Al-Sultan’s artwork incorporates immediately recognizable elements of Saudi culture including coffee, camels, and traditional houses adorned with vibrant decorations.
In an exclusive interview with Arab News, Al-Sultan explained: “Through my illustrations, I tried to highlight elements related to our beloved Saudi culture in a harmonious mixture that represents the Saudi identity. Camels, old houses and Saudi coffee are all elements that are deeply ingrained in the minds of the people, representing a history full of pride and honor.”
She continued: “Frankly, I did not expect to win due to the large number of creative designers and painters in the Kingdom.”
Her winning design was created using Photoshop. She selected a palette of brown tones to represent her country’s heritage and convey a sense of tradition and history.
Al-Sultan added that she is already planning her next creative endeavor for Starbucks — one that will showcase her artistic talents to audiences in the Gulf and beyond.
The artist told Arab News that she has been passionate about drawing since childhood. Her ability to create digital drawings and visual identities has opened up exciting opportunities in the world of art and design, she explained.
“My message to emerging painters and designers is to take advantage of the opportunities available to you because you do not know which of these opportunities will build your future,” Al-Sultan said.
