https://arab.news/6gpvv
RIYADH: The Red Sea Project and AMAALA will be year-round tourist destinations once it is ready, putting 抖阴短视频 on the global tourism map, said a top official of The Red Sea Development Co. and AMAALA.
鈥淪ummer, winter, spring or autumn, you name it; it will be a year-round destination,鈥� said Ahmad Darwish, chief administrative officer at TRSDC and AMAALA, in an interview with Arab News on the sidelines of the Future Hospitality Summit.
He noted that the diversity offered by the Red Sea Project is impeccable and will make visitors stay for long.
鈥淚t鈥檚 the 90 islands, 200-kilometer coastline, dunes, mountains and volcano, all in one destination. In Red Sea Project, you are not just sitting on an island like the Maldives. Instead, you have other activities like excursions. It will increase your stay, and tourists will also have repeated visits,鈥� he said.
Regenerative tourism
During the interview, Darwish said that TRSDC and AMAALA are now spearheading a journey beginning from sustainability to reaching regenerative tourism.
鈥淲e鈥檙e moving away from sustainability to regenerative tourism. It鈥檚 not just keeping things as it is. It鈥檚 improving the situation. We鈥檙e trying to do better things for the environment and habitats,鈥� said Darwish.
He added: 鈥淚t鈥檚 a combination of things that we will do to increase our positive impact on the region. It will increase our credibility further and bring additional partners, both international and local.鈥�
Enhancing customer experience
Darwish revealed that both the Red Sea Project and AMAALA are wisely using technology to enhance the customer experience.
鈥淭hese smart services intend to have a seamless journey for the customer. We鈥檙e also partnering with several other partners in the technology sector to improve the customer journey,鈥� he said.