DUBAI: The Marketing Society, in partnership with TikTok, has launched its first-ever scholarship to champion and help accelerate the careers of young marketers in the UAE.
As the UAE celebrates 50 years since its formation, in the Year of the 50th, The Marketing Society is offering 50 subscriptions to the next generation of marketing leaders.
“The Marketing Society is passionate about accelerating marketing leadership and developing the industry here in the region. Through this annual scholarship, we aim to celebrate the emerging next generation of marketers in the UAE and are thrilled to be running this in partnership with TikTok,” said Alasdair Hall-Jones, acting commercial director, The Marketing Society, said.
The membership will provide access to thought leadership content, publications, webinars, select events, mentoring opportunities, and development training from the TikTok and Marketing Society communities.
“Enabling new ideas and creativity is at the very core of what we value as a platform,” said Fahad Osman, TikTok’s head of business marketing for the Middle East, Turkey, Africa and Pakistan region.
“TikTok’s partnership with The Marketing Society helps us take our ethos and extend it, through an incredible mix of tools, educational resources and events, to enable the next generation of senior marketers to be able to continue innovating and changing the landscape in which we operate,” he added.
The scholarship is open to Emiratis and residents of the UAE with fewer than five years of experience in the fields of marketing, advertising, communications, and public relations, regardless of whether they work on the client side or in an agency or media house.
Applications are open until Nov. 18. Those interested can apply for the scholarship . Industry members can also nominate young marketers for the scholarship.
The winners will be announced on Dec. 12.
