RIYADH: The Makkah region is falling behind other areas of ¶¶Òõ¶ÌÊÓƵ when it comes to e-payments, despite being the most populated part of the Kingdom, a new report has found.
The province is responsible for just 2.8 percent of purchasing power through points of sale, leaving it seventh overall in terms of per capita spend, according to Okaz, citing a report from "Mazeej".
The analysis found that the total individual e-payments in ¶¶Òõ¶ÌÊÓƵ increases on average by 33 percent after the end of every month.
The food and beverage sector is leading the way in terms of purchase values throughout the Kingdom, with the average value of transactions from June 2020 to June 2021 amounting to 15.75 percent across all areas of the economy.
