Who’s Who: Maha Al-Shunaifi, director of marketing and corporate communication at Intigral

Maha Al-Shunaifi. (Supplied)
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Maha Al-Shunaifi is the director of marketing and corporate communication at Intigral.
She was born in October, 1981 in Riyadh, and has an interest in reading, sports and traveling.
Al-Shunaifi completed her bachelor’s degree in sociology at Marymount Mount University, the US, in 2002.
She has more than 10 years of expertise overseeing high-impact PR, marketing, and general internal and external communications projects in her role as a goal-driven and passionate communication professional. Al-Shunaifi is also a longtime campaign manager and employee engagement expert. She is keen to continue to develop her career path, emerging as a self-built female leader and a role model for ambitious Saudi women.
Prior to joining Intigral, Al-Shunaifi held several leading positions in local and international organizations, where she served as marketing and corporate communication manager at Najm for Insurance Services for two years, and as senior corporate communications manager at Jawwy from STC (Saudi Telecommunication Company).
She also served as an integrated brand and communication manager at Philips KSA and held several positions at Ericsson between 2009 and 2013, as regional public and media relations manager in Dubai and communications manager in KSA. In 2012, Al-Shunaifi moved to Sweden where she lived and worked for one year, serving as global brand engagement manager and as global brand manager within the corporate communications department at Ericsson in Stockholm.

Inspired by the Kingdom’s leadership and its role in empowering female leaders across various sectors, Al-Shunaifi has successfully contributed to the success of the organizations she has worked with, adding value to their communication operations and supporting the creation of a positive work environment by encouraging staff to share expertise and collaborate to gain new achievements.