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Rania Biltagi is the head of communication and partnerships at the King Abdul Aziz Center for World Culture (Ithra).
Biltagi has over two decades of experience in corporate communications and marketing. Over the span of Biltagi鈥檚 career with Saudi Aramco, she has held multiple positions from heading corporate brand management and advertising to initiating and leading the development of Aramco鈥檚 corporate brand strategy and brand refresh that was launched in 2015.
In her tenure at Ithra, Biltagi has overseen communications for several key initiatives that include the royal inauguration of Ithra in 2018, the 29th Arab League Summit, the Tanween Creativity Season, the Eastern Province Season (2019), the 5th Saudi Film Festival and the FIKR17 conference.
Prior to her work with Ithra, Biltagi spent 17 years working in Aramco鈥檚 public relations department. Her titles during that time included brand strategist, project manager, art director and brand manager.
In honor of this year鈥檚 Saudi National Day, Biltagi also asked Saudi youth to consider what being Saudi meant to them, and spoke about how Ithra鈥檚 multicultural outlook could help Saudi youth work out what their identities meant to them.
鈥淥ur mandate involves igniting cultural curiosity, exploring knowledge and inspiring creativity, and it鈥檚 a task we don鈥檛 take lightly. 鈥楽audi at heart, multicultural by nature鈥� has been our motto from the start, and the manifestation of this ideal means we鈥檙e continually looking inward even as we look outwards,鈥� she said.
Biltagi holds a BA in communications studies from St. Edward鈥檚 University in Austin, Texas, and an MA in marketing communications from the University of Westminster.